With the introduction of a universal token for loyalty-reward, earning, and giving, the Ovato Token supplies the perfect solution to the challenges facing today’s loyalty rewards products. The token, along with their associated applications, will offer both consumers and companies with a far more compelling proposition and greater incentives to conduct transactions firmly, and at signifcantly reduced prices. As an effect, the residual benefits of benefts will be strengthened for several participants. Ovato provides a unique and secure solution on the blockchain using an ERC20 token, and a limited number of tokens is going to be issued. Distribution of Ovato tokens through conventional merchants to their current client base will create a network effect benefcial to anyone keeping them.